Wavemaker Stories – Making the women of subsea visible
As part of IWD 2018 #PressforProgress, Women In Subsea Engineering (WISE), a working group of Subsea Energy Australia, have launched a campaign aimed at making some of the amazing women working in the subsea industry visible.
The idea that ‘you can’t be what you can’t see' was the catalyst for this project. ‘Wavemaker Stories’ celebrates the achievements of twelve female subsea engineers – all of whom have forged successful technical careers within the subsea industry.
The campaign has been designed across multiple platforms to reach a variety of audiences.
The Online Campaign
http://www.wavemakerstories.org.au/ is a new website, which features the stories of the twelve female subsea engineers. They represent a broad range of science and engineering disciplines; and they also depict a global workforce. The women were asked to share their stories, their passion for science and engineering, what their careers entailed and how they achieved successful careers. Over 12 days, the content within was shared via our social media channels and #wavemakerstories
The Exhibition
Designed to be mobile, the exhibition has for the past several weeks been located firstly in the foyer of Parmelia House, 197 St Georges Terrace, Perth, then to the Australasian Oil & Gas Exhibition & Conference, and then to the foyer at Central Park, 152-158 St Georges Terrace, Perth. It is now available to loan to any school, community organisation or government group who would like to increase the visibility of women working technical professions and encourage younger girls to pursue STEM careers.
The Career Comic Book
The Wavemaker Comic Book features the Wavemakers as comic book characters. Aimed at children aged 7-11, it depicts realistic female characters, using real scenarios and real subsea technologies. The Wavemakers Comic Book is available for advance purchase at $25 per copy. Each copy purchased will also enable the donation of a copy to an Australian School library. Purchase online: https://wavemakerstories.org.au/comic-book/
Images below: Meet the Wavemaker Exhibition stands in situ at 197 St Georges Terrace. The stands feature artwork of glass, Silvana Ferrario (Siju Glass), who began her career as a subsea engineer.
Image below: Wavemaker comic sample stills stories written by the wavemakers themselves, illustrated by graphic designer Dimas Yuli.
Online Campaign Statistics from the 11 March – 11 April
Facebook: 6,676 people reached, 1,565 videos watched, 5,679 post engagements.
LinkedIn: 449 likes, 44 comments, 14 shares, 110 follows.
Twitter: 14.2K tweet impressions, 126 profile visits, 8 mentions
Instagram: 245 likes and shares
Wavemaker Website: 2,352 unique users, 8,628 page views.
1. Australia (915 - 38.75%)
2. Serbia (413 - 17.49%)
3. United States (281 - 11.90%)
4. United Kingdom (209 - 8.85%)
5. Honduras (69 - 2.92%)
6. Malaysia (50 - 2.12%)
7. Germany (44 - 1.86%)
8. Norway (41 - 1.74%)
9. Singapore (34 - 1.44%)
10. Austria (27 - 1.14%)
